<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>WebTrends Outsider &#187; Discrepancies</title>
	<atom:link href="http://www.webtrendsoutsider.com/category/understanding-the-reports/discrepancies/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.webtrendsoutsider.com</link>
	<description>Tips, tricks, and pokes, just WebTrends Analytics</description>
	<lastBuildDate>Sun, 13 Nov 2011 01:27:18 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Discrepancies between WebTrends and Google AdWords</title>
		<link>http://www.webtrendsoutsider.com/2008/discrepancies-between-webtrends-and-google-adwords/</link>
		<comments>http://www.webtrendsoutsider.com/2008/discrepancies-between-webtrends-and-google-adwords/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 14:00:53 +0000</pubDate>
		<dc:creator>rocky</dc:creator>
				<category><![CDATA[Discrepancies]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC search terms]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[agreement]]></category>
		<category><![CDATA[clicks vs visits]]></category>
		<category><![CDATA[different]]></category>
		<category><![CDATA[don't agree]]></category>

		<guid isPermaLink="false">http://www.webtrendsoutsider.com/?p=73</guid>
		<description><![CDATA[To account for the inevitable disrepancies between reports by my main analytics program and Google AdWords (and the other sponsored searches), I've done a lot of research including hit-by-hit comparisons.  Here is my current list of reasons for discrepancies.

]]></description>
		<wfw:commentRss>http://www.webtrendsoutsider.com/2008/discrepancies-between-webtrends-and-google-adwords/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>An epitaph for server logs?  AVG Linkscanner</title>
		<link>http://www.webtrendsoutsider.com/2008/an-epitaph-for-server-logs/</link>
		<comments>http://www.webtrendsoutsider.com/2008/an-epitaph-for-server-logs/#comments</comments>
		<pubDate>Fri, 20 Jun 2008 13:02:16 +0000</pubDate>
		<dc:creator>rocky</dc:creator>
				<category><![CDATA[Discrepancies]]></category>
		<category><![CDATA[SDC & data collection]]></category>
		<category><![CDATA[Settings and Setup]]></category>
		<category><![CDATA[AVG Linkscanner]]></category>
		<category><![CDATA[SDC logs]]></category>
		<category><![CDATA[server logs]]></category>
		<category><![CDATA[spiders]]></category>

		<guid isPermaLink="false">http://www.webtrendsoutsider.com/?p=27</guid>
		<description><![CDATA[If you keep up with web analytics news, you may or may not know about the recent fuss over the behavior of a free, widely-used virus-protection program from the company AVG. ]]></description>
		<wfw:commentRss>http://www.webtrendsoutsider.com/2008/an-epitaph-for-server-logs/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Cool Custom Report:  Actual vs Paid-for PPC Search Terms</title>
		<link>http://www.webtrendsoutsider.com/2008/cool-custom-report-actual-vs-paid-for-ppc-search-terms/</link>
		<comments>http://www.webtrendsoutsider.com/2008/cool-custom-report-actual-vs-paid-for-ppc-search-terms/#comments</comments>
		<pubDate>Wed, 14 May 2008 02:51:41 +0000</pubDate>
		<dc:creator>rocky</dc:creator>
				<category><![CDATA[Cool Custom Reports]]></category>
		<category><![CDATA[Discrepancies]]></category>
		<category><![CDATA[Marketing reporting]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[natural search]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[paid traffic]]></category>
		<category><![CDATA[search engines]]></category>
		<category><![CDATA[search terms]]></category>
		<category><![CDATA[SEM]]></category>

		<guid isPermaLink="false">http://www.webtrendsoutsider.com/?p=20</guid>
		<description><![CDATA[If you have a PPC (pay-per-click) search effort happening, you may be allowing the PPC engines to loosely match your paid-for terms with various terms typed in by human searchers.

To keep abreast of what's being matched to what (and maybe identify inappropriate matches that can be avoided by adding negative search terms, or get ideas for cheaper exact-match terms), try this report.]]></description>
		<wfw:commentRss>http://www.webtrendsoutsider.com/2008/cool-custom-report-actual-vs-paid-for-ppc-search-terms/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WebTrends dimensions: Visit dimensions versus hit dimensions and how they (don&#8217;t always) work together</title>
		<link>http://www.webtrendsoutsider.com/2008/webtrends-dimensions-visit-versus-hit-dimensions/</link>
		<comments>http://www.webtrendsoutsider.com/2008/webtrends-dimensions-visit-versus-hit-dimensions/#comments</comments>
		<pubDate>Mon, 12 May 2008 13:42:31 +0000</pubDate>
		<dc:creator>rocky</dc:creator>
				<category><![CDATA[Custom reporting]]></category>
		<category><![CDATA[Dimensions]]></category>
		<category><![CDATA[Discrepancies]]></category>
		<category><![CDATA[Settings and Setup]]></category>
		<category><![CDATA[2 dimension reports]]></category>
		<category><![CDATA[2D custom reports]]></category>
		<category><![CDATA[custom reports]]></category>
		<category><![CDATA[dimensions]]></category>
		<category><![CDATA[visit vs hit]]></category>

		<guid isPermaLink="false">http://www.webtrendsoutsider.com/?p=11</guid>
		<description><![CDATA[There are unwritten rules about how dimensions can be combined in 2-D reports.  The rules have to do with the incredibly important distinctions between hit dimensions and visit dimensions.
]]></description>
		<wfw:commentRss>http://www.webtrendsoutsider.com/2008/webtrends-dimensions-visit-versus-hit-dimensions/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
	</channel>
</rss>

