Category — Titles and URLs
Use Webmaster Tools to Clean Up Organic Search URLs
You probably have listings in search indexes that incorrectly contain marketing parameters, resulting in incorrect campaign reporting. Get them out of the search index using Webmaster Tools.
February 20, 2011 5 Comments
Canonical URLs – Why You Should Care
Your site may have a page that can be reached through more than one URL variation – with and without WT.mc_id for example. This can cause search engine spiders to record more than one URL for that page, and that’s a bad thing. You can prevent the marker parameters (such as WT.mc_id) from being recorded by spiders, by using canonical link-tags.
April 21, 2009 9 Comments
Page titles in reports – where do they come from?
(Applies to: server log data sources, SDC)
If you are using server log files, have turned on “Retrieve HTML Page Titles, and if WebTrends doesn’t already know the title, WebTrends actually visits your site to collect the title. Well, it visits what you’ve told it is the site. It goes to the domain that you entered in the [...]
May 15, 2008 No Comments
Five ways WebTrends can change how a page appears in reports
Betcha didn’t know there are so many ways to affect this. Usually you won’t care, but you might. I don’t think anybody has ever listed them all side-by-side.
Suppression of all query parameters — this is an on-off toggle in the Page Files Types and Download File Types screens, called “truncation.” When truncated, the Pages report (and [...]
May 13, 2008 No Comments
Under-appreciated feature: URL Search & Replace
WebTrends has a limited but extremely useful URL rewriter called URL Search & Replace, located in the Report Configuration list. It allows you to change the URL in a log file line before WebTrends analyzes the line. The interface is very logical. Take a look at its setup screen – it’s worth knowing it’s there.
Its [...]
May 13, 2008 1 Comment