Category — Measures

You don’t need to have WebTrends custom reports showing URL craziness like “/discount/Catamaran/coupon/ 8299937-fda.html”. If you just want “Catamaran,” you can extract it and display just that subpart.

Add a column to your WebTrends reports that gives the number of visits coming from pay-per-click or campaigns.

Add a column that shows the number of first-time-ever visits that you’re getting from your various traffic sources. WebTrends custom measures fun.

More on the WebTrends work-around for getting KPIs into measure columns, but this time doing it with server logs, not SDC logs. Plus, a rave about “unity”.

Got KPI pages or KPI page groups? Get counts of visits or views of any important pages to show up as their own measure columns in your WebTrends custom reports.