Category — Custom reporting

You don’t need to have WebTrends custom reports showing URL craziness like “/discount/Catamaran/coupon/ 8299937-fda.html”. If you just want “Catamaran,” you can extract it and display just that subpart.

Discontinue – but continue to view results for – WebTrends custom reports that no longer need to be processed.

Campaign attribution, campaign latency, residual effects, latent conversions, indirect campaign effects, post-campaign effects. Whatever you want to call it, here are some WebTrends solutions for it. Part one of several.

The WebTrends software version allows data re-analysis any time you want. Sometimes you want it SOON. Here’s how to make a speedy re-analysis profile for one-time use.

More on the WebTrends work-around for getting KPIs into measure columns, but this time doing it with server logs, not SDC logs. Plus, a rave about “unity”.