Category — Cool Custom Reports

Turn long geographic lists from WebTrends reports into wow-level density contour maps with third party software.

Google is starting to record the organic rank in its referrer string. It takes about 3 minutes to turn that rank info into a WebTrends custom dimension you can use in any search phrase report.

Add a column to your WebTrends reports that gives the number of visits coming from pay-per-click or campaigns.

How to create WebTrends custom reports that show bounce activity for search terms, entry pages, campaigns, referrers.

Campaign attribution, campaign latency, residual effects, latent conversions, indirect campaign effects, post-campaign effects. Whatever you want to call it, here are some WebTrends solutions for it. Part one of several.