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The Advanced SDC Tag Builder – an end to DCS Multitrack on individual links

Just released:  http://tagbuilder.webtrends.com

TagMagic.  Extremely cool.

Allows you to create an SDC tag that has advanced features appropriate to your situation.   Read the help screen, click on all the little question mark icons, and in general be sure know what you’re doing. 

  • Customized tracking of multiple domains and subdomains
  • Quickly create tags for specific tracking requirements such as form navigation and Dynamic Search conversions
  • Track on-page clicks to links, off-site links and other page elements.  If you have already implemented dcsMultiTrack for any type of web site tracking, consult with WebTrends Support or Services before you use the Tag Builder functions found on the Click Event Tracking page.
  • Track pdfs, .docs, .wmvs, and other non-taggable files
  • Modify an existing tag without the risk of inconsistency based on manual changes
  • Custom query parameter tracking i.e. parameter mapping
  • Customized cookie tracking including OMB-compliant cookie tracking
  • Dynamic Search conversion tracking

You may have been one of the very few customers who have been using an older, non-public version of the Advanced Tag.  You should know that almost all the previous Advanced Tag functionality is there and more, with new and presumably better javascript code, and only one Include file instead of two. 

If you use WebTrends Analytics software, you do NOT have to upgrade to 8.5  to use the Tag Builder. 

Note that if you’ve already marked up your off-site links or download links (etc) with DCS Multitrack, you’ll have to revert those links to normal ones, because the advanced tag’s automatic detection of those links will result in double-counting.

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    7 comments

    1 Jacques Warren { 06.12.08 at 2:34 pm }

    WOW! It’s finally out!! I look forward to using it! SO, they ARE making download tracking automation available after all. Cool!

    2 MitchellT { 06.13.08 at 9:43 am }

    And to whom do we owe the thanks for influencing the release of this neat little tool? ;) Whatever, whomever – I’m glad to see this tool.

    3 rocky { 06.14.08 at 8:33 am }

    Heh, dunno. We would of course like to give credit to Outsiders but it’s probably Insiders, since Insiders have been focusing on this tag all along. I would bet, however, that all the ruckus on forums.webtrends.com over the past months made a big difference in internal support for taking it outside in an ultra-usable form, because they saw how excited their users were and how much it was being adopted, adapted, corrupted, improved, and generally democratized.

    4 Finn { 07.01.08 at 5:17 pm }

    Hi,

    Great tool. Just wondering. We did some testing with the JS file generated by the Tagbuilder. Did anyone noticed that it is not working correctly on Firefox. Strange thing is that when we test the examples given by Tagbuilder they do generate results when running them on IE. But not on Firefox.

    Any ideas?

    Kind regards,
    Finn

    5 rocky { 07.02.08 at 7:48 am }

    Finn – Can you be specific about the version of Firefox and what you are seeing? Actually, this is a perfect question to re-ask over in the WebTrends User forum — http://forums.webtrends.com

    6 Knika Salcedo { 08.25.08 at 9:19 am }

    New to Webtrends. How does the SDC Tagbuilder work on PDF files? This is what I need to track. P

    7 rocky { 08.25.08 at 9:38 am }

    It works great for PDF files. Once the tag is on the page, the tag’s event handler code watches for links directed at PDFs, DOCs, and other file types. (You have to specify, when you build the tag, what download file types you want it to track.) When the tag senses a click or ondown on one of the PDF links, it fires the tag which records a Download event in the SDC logs, along with the filename that was downloaded.

    For all download hits, SDC will add a parameter “WT.dl=20″ that you can use for filtering download events, if you wish.

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