Tips, tricks, and pokes, just WebTrends Analytics
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Posts from — October 2008

Cool custom report: scruffy campaign attribution

Partial campaign attribution is a holy grail for marketing analysts. WebTrends has an undocumented way to make some headway.

October 16, 2008   7 Comments

Server logs or SDC javascript tracking?

Choosing between server logs and javascript tagging for web analytics tracking, using 18 yes-no questions. And, raising the question of whether you should use BOTH.

October 15, 2008   12 Comments

Getting reports to display bar graphs in data columns

You can sort your reports on one measure and have other measures displayed as bars as well as numbers. The result is a quick visual display of relationships.

October 2, 2008   3 Comments